HealthDay News — A national campaign to prevent suicide has been launched by the U.S. government.

The REACH campaign urges people to reach out to others, especially during the COVID-19 pandemic, and to acknowledge daily stress in people’s lives, the Associated Press reported.

It is the main component of a $53 million, two-year program to reduce high suicide rates, particularly among veterans.

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On Wednesday, the campaign will introduce internet ads emphasizing that suicide is preventable and that collective action can eliminate the stigma of talking about mental health, help people understand suicide risk factors, stay connected with others, and talk openly about problems, the AP reported.

AP News Article